Today, while visiting a quick-service restaurant, movie theater, or a clothing retailer, customers are most likely to find a self-service kiosk. It might be a freestanding display where the customers can browse through the merchant’s offerings or a tableside tablet to help them order food and pay their bills. This proliferation of digital solutions, i.e., kiosks, are critical for maintaining profitability in the face of rising labor costs and increasingly complex customer expectations.
And while kiosks are transforming the retail industry, they are also simultaneously evolving. Like mobile phones, kiosks are becoming application platforms where new modules can be added or removed depending on the store and customer needs. To support these features, organizations are leveraging data analytics cornering customer’s in-store and online purchasing preferences. Integrating big data is indeed helping kiosks improve the user experience and the store’s productivity by enabling the kiosk to suggest specific products or services for purchase based on what similar customers have chosen.
However, taking full advantage of emerging kiosk technology requires a strategic approach to define the scope and objective that a business hopes to achieve with digital technology. A perfect strategy would be to incorporate an end-to-end solution that includes several kiosks connected via middleware to the cloud. This would integrate customer kiosk and store data such as product supplies and availability that come from different sources to enable better decision-making processes.
At this juncture, many cutting-edge retail kiosk solution providers are entering the domain with advanced and integrated offerings. To help the retail sector strengthen its operational capabilities and simultaneously enable growth in the industry, Retail CIO Outlook has compiled a list of the top retail kiosk solution providers. The list comprises prominent organizations in the industry that address issues pertinent to the retail sector by implementing current trends. Besides, the magazine also includes insights from thought leaders in the sector on the industry trends, best practices, recent innovations, and their advice for aspiring CIOs.
We present to you Retail CIO Outlook’s, “Top 10 Retail Kiosk Solution Providers – 2020.”
